ELIGIBLE MODELS
2024 or 2025 model year cash off MSRP:
$250 off CE 02, CE 04, C 400 GT, G 310 R, G 310 GS, F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, and F 900 XR
$500 off R 12, R 12 NineT, S 1000 R, S 1000 XR, S 1000 RR, M 1000 R, M 1000 XR, M 1000 RR (model year 2024 only), R 1250 R (model year 2024 only), R 1250 RS (model year 2024 only), R 1250 RT (model year 2024 only), R 1250 GS Adventure (model year 2024 only), R 1300 GS, 2025 R 1300 GS Adventure, K 1600 B, K 1600 Grand America, K 1600 GT, K 1600 GTL, R 18, R 18 B, R 18 Classic, R 18 Roctane, R 18 Transcontinental
2026 model year cash off MSRP:
$300 off 2026 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 XR
$500 off 2026 R 12 G/S, R 12 nineT, S 1000 R, S 1000 XR
$700 off 2026 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 RR, M 1000 XR, R 1300 R, R 1300 RS, R 1300 RT, R 1300 GS, R 1300 GS Adventure
Offer details:
Eligible customers include Active Duty, First Responders, Veterans, Retirees, Reservists and their immediate family members. Qualification for the incentive requires the verification of the military member through http://ID.me to generate an offer code. Incentive offer is subject to change without prior notice. One incentive per customer, per offer code, per calendar year for these select new BMW Motorrad models without a prior retail sale. Eligible military member or immediate family member must be the purchaser.
Purchasers are eligible for one Military or First Responder Purchase incentive with vehicle delivery between December 1, 2025 and December 31, 2025.
Offer is applied against MSRP and is available on purchase of select new model year 2024, 2025, or 2026 BMW Motorcycles at participating BMW Motorrad dealers. BMW Motorrad fleet and models not listed do not qualify. May be combined with certain other offers available at time of purchase unless specifically excluded. May not be combined with other special appreciation purchase offers including, but not limited to, First Responder programs. Offer cannot be applied toward tax, title, registration, destination, handling, or other fees. The appreciation program is equally provided to all eligible personnel and is not intended as a gift, reward or payment. Acceptance of this program is subject to the laws of appropriate authorities. BMW Motorrad USA reserves the right to make changes to the Program and/or terminate the Program at any time without prior notice. All claims are subject to audit. In the event of improper reporting or other program-related improprieties, BMW Motorrad USA reserves the right to recover payment.
The dealers in our Southern California BMW Motorcycle Group are located in Burbank, Pomona, Alhambra, Temecula, Orange, Escondido, Long Beach, Riverside, and Winnetka. Each of our dealerships is run by folks who love open-air riding. We know how to match a rider to the motorcycle that will suit their needs.
If you are new to the world of two-wheeled transportation or a seasoned rider looking to try a different style of riding, we are here to help you find the perfect motorcycle. Our inventory includes motorcycles for beginners and well-seasoned riders. Find your nearest BMW Motorcycle dealer and browse through our inventory of new and used BMW Motorcycles.
When you would like to try open-air experiences, please stop by any dealer in our Southern California BMW Motorcycle Group. We are all experienced in helping folks find the right motorcycle.
Enroll in a Motorcycle Safety Foundation course to learn how to ride a motorcycle in different environments, weather conditions, and roads. It will also teach you essential motorcycle safety tips.
Once you understand all the information you will receive, it is time to find your motorcycle. There are a lot of motorcycles out there, so how will you know which one is for you?
Each BMW Motorcycle is well-suited to a specific experience level. If you are starting out, you have many things to consider when finding the right motorcycle.
When you are ready to take the plunge and acquire your first motorcycle, visit any dealer in our Southern California BMW Motorcycle Group. All our dealers have an inventory of BMW Motorcycles for all riding styles and experience levels. You can find motorcycles like the 2024 BMW R 18 Roctane at our dealerships. It is one of the top beginner motorcycles.
Each of our dealers has a BMW Motorcycle service center, and they are run by riding enthusiasts who have taken courses to become certified. Stop by your nearest BMW Motorcycle dealer in Southern California and let your open-air journeys begin.
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