ELIGIBLE MODELS
2024 or 2025 model year cash off MSRP:
$250 off CE 02, CE 04, C 400 GT, G 310 R, G 310 GS, F 800 GS, F 900 GS, F 900 GS Adventure, F 900 R, and F 900 XR
$500 off R 12, R 12 NineT, S 1000 R, S 1000 XR, S 1000 RR, M 1000 R, M 1000 XR, M 1000 RR (model year 2024 only), R 1250 R (model year 2024 only), R 1250 RS (model year 2024 only), R 1250 RT (model year 2024 only), R 1250 GS Adventure (model year 2024 only), R 1300 GS, 2025 R 1300 GS Adventure, K 1600 B, K 1600 Grand America, K 1600 GT, K 1600 GTL, R 18, R 18 B, R 18 Classic, R 18 Roctane, R 18 Transcontinental
2026 model year cash off MSRP:
$300 off 2026 F 800 GS, F 900 GS, F 900 GS Adventure, F 900 XR
$500 off 2026 R 12 G/S, R 12 nineT, S 1000 R, S 1000 XR
$700 off 2026 K 1600 B, K 1600 Grand America, K 1600 GTL, M 1000 R, M 1000 RR, M 1000 XR, R 1300 R, R 1300 RS, R 1300 RT, R 1300 GS, R 1300 GS Adventure
Offer details:
Eligible customers include Active Duty, First Responders, Veterans, Retirees, Reservists and their immediate family members. Qualification for the incentive requires the verification of the military member through http://ID.me to generate an offer code. Incentive offer is subject to change without prior notice. One incentive per customer, per offer code, per calendar year for these select new BMW Motorrad models without a prior retail sale. Eligible military member or immediate family member must be the purchaser.
Purchasers are eligible for one Military or First Responder Purchase incentive with vehicle delivery between December 1, 2025 and December 31, 2025.
Offer is applied against MSRP and is available on purchase of select new model year 2024, 2025, or 2026 BMW Motorcycles at participating BMW Motorrad dealers. BMW Motorrad fleet and models not listed do not qualify. May be combined with certain other offers available at time of purchase unless specifically excluded. May not be combined with other special appreciation purchase offers including, but not limited to, First Responder programs. Offer cannot be applied toward tax, title, registration, destination, handling, or other fees. The appreciation program is equally provided to all eligible personnel and is not intended as a gift, reward or payment. Acceptance of this program is subject to the laws of appropriate authorities. BMW Motorrad USA reserves the right to make changes to the Program and/or terminate the Program at any time without prior notice. All claims are subject to audit. In the event of improper reporting or other program-related improprieties, BMW Motorrad USA reserves the right to recover payment.
Offered through participating BMW Motorrad dealers, must take delivery by 12/31/2025. The Customer Cash offer is applied against MSRP and cannot be applied toward tax, title, registration, destination, handling, or other dealership fees. Cannot be combined with BMW Financial Services special offers.
2025 models: $5,000 for the 2025 K 1600 B, K 1600 Grand America; $2,500 for the 2025 S 1000 RR; $2,000 for the 2025 R 1300 GS, R 1300 GS Adventure, K 1600 GT, K 1600 GTL; $1,000 for the 2025 F 800 GS, F 900 GS, F 900 GS Adventure, S 1000 R, S 1000 XR; $500 for the 2025 F 900 R, F 900 XR; $250 for the 2025 CE 02, C 400 GT, G 310 R, G 310 GS.
2024 models: $6,000 for the 2024 K 1600 B, K 1600 Grand America; $5,000 for the 2024 R 12, 2024 R 12 nineT; $1,500 for the 2024 CE 02; $1,000 for the 2024 C 400 GT.
Taxes, title and registration fees extra. Customer liable for insurance, maintenance and repairs. See your authorized BMW Motorrad dealer for complete details. ©2025 BMW of North America, LLC. The BMW trademarks are registered trademarks.
In the heart of Southern California, where the sun meets the ocean and the roads beckon for adventure, the story of BMW Urban Mobility models unfolds like a well-navigated journey through time. This tale begins not on four wheels, but two, where innovation meets legacy, crafting the future of urban mobility. As we ride through the annals of history, let’s explore how BMW Motorrad has revolutionized the scooter segment, making every ride a testament to progress and passion.
The inception of BMW Motorrad’s venture into scooters marks a pivotal chapter in the brand’s illustrious history. With an eye for innovation, BMW Motorrad introduced models that have since become icons of Urban Mobility. Among these, the BMW CE 04, BMW CE 02, and BMW C 400 GT are great choices, each with its own story to tell.
The BMW CE 04 is not just a scooter; it’s a glimpse into the future. With its electric heart and futuristic design, it represents BMW Motorrad’s vision for the new age of urban travel. Tailored for the vibrant streets of Southern California, the CE 04 offers a silent, emission-free ride without compromising on performance or style.
For those seeking a blend of tradition and innovation, the BMW CE 02 emerges as a compelling choice. Though compact, it packs a punch, offering agility and efficiency perfect for navigating the bustling streets of Southern California. It’s a testament to BMW Motorrad’s ability to innovate while staying true to its roots.
The BMW C 400 GT redefines what it means to travel in comfort and style. Designed for the urban explorer, it combines the convenience of a scooter with the performance of a motorcycle. Whether it’s a quick jaunt to the beach or a leisurely ride through the city, the C 400 GT is your trusted companion.
The evolution of BMW Urban Mobility models is not just about the machines but the experiences they offer. Each model is a chapter in a story of innovation, designed to meet the demands of modern riders while pushing the boundaries of what’s possible. From the design of the CE 04 to the robust versatility of the C 400 GT, BMW Motorrad has set new standards for urban mobility.
The Southern California BMW Motorcycle Group welcomes enthusiasts and newcomers alike. Offering unparalleled expertise and a passion for our brand’s rich history, the group serves as a bridge to the world of BMW Motorrad. Whether you’re looking for a BMW Motorrad dealer near you or require BMW Motorrad service, the Southern California BMW Motorcycle Group is your trusted partner in exploring BMW Motorrad’s legacy of innovation.
As we look back on the journey of BMW Urban Mobility models, it’s clear that the road ahead is filled with promise. With each model, BMW Motorrad redefines the essence of urban mobility, blending form with function, tradition with innovation. In Southern California, where the spirit of adventure thrives, our scooters offer a new way to experience the world, one ride at a time.
As we embrace the future, one question remains: Are you ready to be part of the next chapter in the evolution of BMW Urban Mobility models?
©2025. Southern California BMW Motorcycle Group. All Rights Reserved.
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